Magnolia has had a number of even bigger VOD performers this

VOD rides to the rescue of independent film

In fact, it the very model studios have been unsuccessfully trying to push past theater owners lately: debuting movies on video on demand simultaneously or even in advance of theatrical release.reality, for most cheap moncler coats mens independent movies, VOD will be far and away the moncler uk outlet largest source of revenue in the future, Magnolia Pictures co owner Mark Cuban told moncler outlet woodbury TheWrap. than theatrical and far more than streaming.For discount moncler jackets many smaller indies, the future is already here.Without early VOD releasing, such recent indie films as Kevin Spacey financial crisis drama Call expected to double its $4 million domestic box office through on demand rentals would never be made.Likewise, Lars von Trier latest, which is on pace to gross $2 million via VOD vs. between $2 to $3 million in domestic art houses is connecting with home audiences in a way that cheap moncler jackets the polarizing film might not have been able to otherwise.The platform is allowing companies such as IFC, Magnolia and Roadside Attractions to recoup most of their investment without having to orchestrate expensive print campaigns and costly national rollouts for movies that may not play well in Middle America.the most stable releasing period we ever had, Eamonn Bowles, president and co founder of Magnolia Pictures, told TheWrap. releasing, where you opened moncler outlet in a couple of theaters and hoped to expand later, was a recipe for disaster. The paradigm was broken, so we had no choice but to hit on something that made sense.After all, just a few years ago, with a number of high profile art moncler sale online house distributors such as Miramax and Warner Independent Pictures shutting off the lights, it seemed like independent film might be dying.Today, independent film companies are feeling better about not just the prospects for on demand, but are also bullish moncler sale about the new cheap moncler sale licensing fees being paid by streaming companies like Hulu and Netflix.Ray Charles can see there a moncler online store transition going on, Gary Delfiner, senior vice president of digital distribution at Screen Media, told TheWrap. moncler usa are more and more outlets for filmmakers to get their films out there. It not just TV and cable and theatrical anymore. If you make your product in the right budget range, you have a lot more outlets to get it out there.Although exhibitors and analysts continue to caution that on demand will cannibalize a film theatrical take, Roadside Call has performed well in theaters, despite being released day and date on cheap moncler jackets mens VOD.Buoyed best moncler jackets by good reviews, Call has been rented online 250,000 times, noted Jon Feltheimer, co chairman and CEO of Roadside stakeholder Lionsgate, during a conference call with media and analysts following the studio recent earnings announcement. Call has made nearly $4 million at the domestic box office, and Feltheimer said he expects the movie to make as much, if not more, on VOD as in theaters.has been a more modest performer theatrically, but it is on pace to rack up $2 million on video on demand.Magnolia has had a number of even bigger VOD performers this year, such as the Sean Bean medieval horror film Death and the Japanese action film Assassins, moncler outlet sale both of which have grossed roughly $4 million through VOD.These moncler outlet prices films have built on the success of Good Things, the Magnolia film that garnered uk moncler outlet so so reviews when it was released last winter, but also made $6 million in VOD revenue.And for indie labels, here what might be the best part: The split between cable companies and studios is far more favorable than the one distributors receive from exhibitors.Theater owners usually divide profits 50 50 or 60 40, but cable companies typically allow distributors and their partners to pocket about 70 percent of a film VOD profits, according to individuals with knowledge of these deals.Plus, the marketing costs are significantly reduced. Cable companies routinely run trailers for the films they carry, eliminating the need for costly television advertisements. It also enables companies to dial down on their print spend in magazines and newspapers, and focus on a more cost effective social media strategies.the future, Marc Schiller, CEO of the indie marketing firm BOND Strategy and Influence, told TheWrap. in day and date VOD allows you to reach the masses more quickly. When you think about platform releasing, you spending all this energy trying to get national press, and 90 percent of the people you are trying to reach aren even able to see your film, because it not released where they live yet. By the time it comes out in their local theaters, it old news.By virtue of their smaller size, independent filmmakers are better able to experiment with VOD.Many exhibition chains refuse to carry films that premiere on demand on the same day that they debut in theaters, but there are still enough art house or independently owned and operated theaters moncler sale outlet that are willing to give films some theatrical presence.In the case of Magnolia, owner Mark Cuban also counts the Landmark Theater chain in his media portfolio, giving him an alternative if theater owners refuse to carry the company day and date films.That not the cheap moncler case with major studio films. The standoffs over early VOD between major moncler outlet online studios and exhibitors have been moncler womens jackets https://www.cheapmoncler.com fierce this past year.Theater owners pushed back mightily when studios including Warner Bros. and Sony began offering movies such as Go With It and on VOD just two months after they hit theaters. Studios typically wait around 90 days before offering cheap moncler jackets womens their movies on disc or on demand.Things got even rockier in October, when Universal announced it would release uk moncler sale the action comedy Heist on VOD in select markets three weeks after it premiered. Facing a massive boycott by theater owners, Universal ultimately abandoned the plan.Clearly, what works for indies has yet to work for studios. Unlike their independent cousins, bigger budget films cannot risk losing theater dates even if earlier on demand debuts remain an enticing option.Exhibitors may still be wary of carrying films that go day and date on VOD, but filmmakers are coming around to the format.much less overall preciousness about the theatrical experience, John Sloss, founder of Cinetic Media, told TheWrap. a long history of filmmakers who want their movies to appear on a big screen, but that less and less the case. The quality of the home entertainment experience has gotten so much moncler outlet store better, there are new screens and equipment.